Since 2008, we’ve been on a mission to help brands become more human in the digital era. Today we’re a tight-knit team of 20 strategists, creatives and developers, focusing on one thing: taking care of your brand across multiple digital touch-points.
We believe that brands become more human when they’re accessible, social and emotional. As a strategic partner we craft effective brand strategies, digital first identities and online products that make brand stand out and become more human.
Paradiso is Amsterdam’s best-loved live music venue and a top destination for music lovers from all over the Netherlands and beyond. Paradiso's mission is to offer more than live music and always explore the borders of pop culture.
The request was simple: bring Paradiso into a new era. Our aim was to create a new website that reflects the leading and progressive role of Paradiso, while simplifying the experience. We improved functionality to make searching, browsing, reading and buying much easier and we integrated Spotify to provide users with a personal program based on their favourite artists and songs.
For the program we used overlays to display complimentary information about the show. To honour Paradiso's iconic visual identity made by Experimental Jetset, we closely carried their identity identity over to the website to reflect the print work everyone come to recognise. Colours, typeface and layering style are all referenced on the new site.